Source: WEEI – Adidas is apparently going to mess with a good thing.
According to Sportslogos.net, the Bruins will be one of 12 teams whose jerseys will be redesigned by Adidas, who will take for Reebok as the league’s official outfitter, for the 2017-18 season.
An Original Six franchise, the Bruins returned to their classic, three-striped look in 2007 after what was a rather bland look, including one heinous alternate jersey featuring the most timid bear in the world, from the mid-90s through the mid-2000s. The change has been a success for the club, too, as their jersey set remains one of the best looking in the entire NHL.
The Bruins have also worked in two alternate jerseys over that span, the first of which featuring the club’s third logo (worn on the shoulder of both their home and away jerseys) from 2008 to 2016, and then the newest one, which is the club’s throwback jersey worn at the 2016 Winter Classic.
It’s unknown exactly what tweaks Adidas is expected to make to the B’s jerseys, but Sportslogos.net’s Chris Creamer speculates — or as he says, hopes — that it’s something simple like a switch to the name or number font, as the Bruins do not need a full jersey makeover. He does, however, mention the possibility of the Bruins possibly wearing gold instead of white as their road jersey.
The Bruins have had 26 different jersey sets in their franchise’s 93-year history.